Make decisions based on proactive, AI-powered research, based on the most complete set of customer experience data. A simple to use and deploy, yet premium, customer service solution for channel unification across 13+ of the most widely used channels – social, messaging, chat, email, and voice. A proven track record of success with the world’s largest enterprises powered by rapid innovation, extensive customizability and seamless integrations with third-party tools and systems. On top of that, Sprinklr and Hootsuite cater to different audiences.

On the other hand, Hootsuite offers a scalable, flexible, and easy-to-use platform that works for social media teams of all sizes. Unfortunately, Sprinklr does not provide public pricing information. You must have a meeting with the Sprinklr team to discuss your business needs to receive that information. However, we know that  businesses may choose to use only one or two of the functionalities offered, while others may decide to deploy the entire platform. The size of your enterprise and the amount of users will also determine the final price. It should be noted that Sprinklr tends to be pricier than its competitors.

More affordable pricing also makes Hootsuite a responsible solution for public agencies that have a duty to spend tax dollars wisely. Social media and marketing management are the primary functions of Sprinklr in our communications department. However, we do use it to communicate relevant information with other divisions of our organization. Planning and rearranging our daily, weekly, and monthly routines have become automatic for us. Customer service is quick to answer our questions and aid us in solving any problems that may arise. As a result, the program’s original concerns about rigorous reporting requirements and multi-channel marketing campaign analytics have been alleviated by the experience.

  1. You must have a meeting with the Sprinklr team to discuss your business needs to receive that information.
  2. Customers have the ability to store Sprinklr’s platform data for a rolling 12-, 36-, or 84-months to meet operational or regulatory compliance needs for Account or Listening data.
  3. Get a comprehensive view of your campaign performance across 30+ digital channels, including social, web, email, and more.

Plus, Sprinklr charges per user per month, so it isn’t ideal for small- or medium-sized companies. This website is using a security service to protect itself from online attacks. There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data. Gain a comprehensive measure of your earned media — and connect stories across social and news channels — by using Sprinklr’s proprietary AI engine to monitor and analyze media coverage.

Leverage AI to gather actionable data on how customers feel about your products — surfacing insights from reviews, social channels, or any data source with SKU- or brand-level feedback. If you have even just a basic knowledge of the martech world, you will probably have heard of Sprinklr. It is an industry giant that provides multiple services that is rivaled by the likes of Hubspot. It is a complex, powerful tool that allows companies to manage the customer experience from A – Z. However, like most technologies, there are many buzzwords that surround it, but not a lot of clarification on what exactly it can do.

One unified platform.

Sprinklr provides a robust list of RESTful web service APIs to integrate data and execute processes with any external system. Developers can also create applications to interact directly with Sprinklr by signing up on the developer portal. Build and protect your brand’s reputation, and take action at every point in the marketing lifecycle.

Hootsuite offers a variety of top-tier customer care tools, many of which go beyond the capabilities of Sprinklr’s. Chatbots, deep social listening tools, and customer service integrations help Hootsuite users enhance customer experiences across their channels. Uncover real-time consumer, product, and market insights to build great products, drive brand loyalty and deliver great customer experiences. Unify your consumer research, social media and content marketing teams.

Hootsuite is best for compliance and security

Analyze every conversation instantly to surface the best suggestions, predictions, and warnings agents need to improve productivity — and solve customer issues faster. Even the most basic Sprinklr dashboards require assisted setup and time-consuming deployment. Hootsuite comes ready to use right out of the box with a user-friendly interface and a simple yet customizable dashboard.

There’s no need to set up time-consuming sales calls or demos to get started with Hootsuite. You can sign up right now and instantly start growing your brand on social media. Hootsuite gives you a ton of ready-made reporting templates that you can customize to your needs.

That means you and your team can start reaching your goals right away. That’s the software the company I work for chose to use (it’s not my choice). Platform APIs do not support some features, such as Instagram story videos. You may have to give up Sprinklr and use native apps in some cases because of this lack of support.

Equip your customer-facing teams to deliver real CX impact

The first platform purpose-built for unified customer experience management (Unified-CXM) and trusted by the enterprise. We also boast a variety of certifications designed to help businesses in financial services, health care, and higher education stay compliant. A variety of security risk management tools are pre-built into Hootsuite. This helps companies and organizations assess and mitigate risks as they promote and grow online. Hootsuite is a simplified solution with everything you need to succeed on social media right out of the box.

Sprinklr requires you to build every report from scratch, which makes it time-consuming and overly complex. The only thing I like is that I can see all social media account from the company I work for in the same software. I don’t usually have to use the software but there the theory and empirical credibility of commodity money on jstor are absolutely zero times that I have used 100% correct. Sprinklr marketplace integrations include 70+ OOTB connectors with CRMs, CDPs, DAMs, Data Visualization, and with other enterprise platforms like Microsoft, Salesforce, Adobe, Google, Oracle, SAP, and ServiceNow.

Go further online with actionable insights

We’re proud to offer up to 75% off our products and courses to help organizations spread their message for less. Hootsuite is designed to suit businesses of all sizes in every industry. Because we have FedRAMP certification, we’re a particularly good choice for government organizations.

Get real-time market insights, mitigate crises, save content costs, and boost social engagement. Sprinklr is the fastest way to get the best AI tools to your customer-facing teams. Speed up time to insights, drive faster content creation and power smarter customer engagement across marketing and customer service.